Landing Page Copywriting
Monetize Traffic With High Conversion Landing Pages
Do you really need a landing page if you have an online presence?
There is only one answer: Yes.
If you send your traffic to a home page or some generic page, they will leave without buying your product, giving you their contact information, or sending you a message. A landing page serves a very specific purpose: Entice your visitors to take action.
Every service, every product, and every campaign needs its own landing page with a call to action. Landing pages can be very short, like a squeeze page (opt-in page) for a free download. They can also be very long-form sales pages for high-ticket items. The type of landing page you need depends on the offer, call to action, and type of campaign it’s being used for.
You need landing page copywriting if you:
☞ Are selling products and services online
☞ Use lead magnets to grow your list
☞ Run campaigns to boost traffic and conversions
How We Write Your Landing Pages
Using our 3-step process, we research to understand your ideal prospects, and apply the psychological principles of sales copy to elicit action from them.
Step 1: Discovery
Step 2: Research
Step 3: Delivery
We deliver a draft of your landing page and revise as requested. We provide strategic tips on how to use your landing page within the context of your overall campaign.
How to Use Landing Pages to Increase Conversions
Your landing page needs to be focused on one specific call to action, whether it is to:
- Order your product.
- Sign up for your newsletter.
- Request a free consultation.
Regardless of the call to action, there is only one goal for your landing page: Get the reader to ACT.
