Content Marketing The State of B2B Content Marketing for SaaS in 2021: Industry Report Originally published in the RevGenius Magazine Use the table of contents below to navigate this article and learn what industry experts think about what it takes to drive revenue...
Table of contents Introduction Why Is Content Important for SaaS Businesses? What You Should Do Before Creating a Content Marketing Strategy Narrow down your target audience Conduct a pain point analysis Conduct a comprehensive SEO audit Set and track your campaign...
Did you know that 80 percent of marketers give priority to content creation? It’s not surprising, considering that content marketing is one of the best ways to drive engagement, sales, and boost your brand’s awareness. Furthermore, by creating helpful and...
Use the table of contents below to navigate this article and learn what industry experts think about what it takes to drive revenue with content. Table of Contents 1. Your Content Strategy Should Have a Clear Path to Revenue Growth1.1. How B2B Content Strategy Is...
Meghann Misiak, B2B Sales Strategist Content marketing isn’t just for marketing or bringing more traffic. There is marketing content, as we all know. Then there is also sales enablement content, which makes sales easier. Content is a key ingredient of a system that...
Michael Bereslavsky, Domain Magnate There are many online marketplaces for buying and selling businesses—Flippa, Empire Flippers; you name it. But one private equity firm, Domain Magnate, has earned a 130% ROI on content marketing. He’s been killing it in 2020...
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.
Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.