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Why Robots Will Never Replace Copywriters
Ah, the AI robo-copywriter. An urban legend that pops up in articles in my newsfeed that will supposedly put me out of a job.
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How To Build an Email List Without Annoying Your Subscribers
Email campaigns are powerful tools to turn qualified leads into lifelong clients, but only when used correctly...
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5 Most Important SaaS Content Writing Tips You’ll Ever Need
Your content strategy can be the difference between acquiring (and retaining) long-term customers and them never hearing of your brand.
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How to Create a Resource Center that Generates B2B Leads
FEATURED CORNERSTONE ARTICLE
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The Ultimate 3-Part Guide to a Lucrative B2B Content Strategy
FEATURED CORNERSTONE ARTICLE
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Special Report: Apple Copywriting Tips
This special report is a comprehensive study of Apple’s copywriting prowess, supplemented with screenshot examples...
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Why Selling the Cure Always Works Better Than Selling Prevention
I wanted to write an article about an important copywriting tip I learned from Joe Sugarman...
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Statistics: Instant Credibility Booster
Fluff doesn’t sell. Writing effective sales copy means cutting out the fluff. Nobody is impressed with your flashy or sexy buzzwords...
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How to Increase Social Media Engagement by 2,800%
Have you ever wondered what it takes to go viral on social media? I know I have… until mid-2017 when I figured out the magic formula...
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The Gift of Deafness
I had always wanted to go to a comedy show. But I could never go because they could not provide an interpreter or a captioner...
read moreMeet the Founder
Being a former software developer with a background in IT, clean energy, and blockchain, Nabeel Keblawi has a knack for breaking down complex concepts into easily digestible language for lay people, helping companies close multi-billion dollar B2B deals using the power of the written word.
Letter from the Founder