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Why Lead Magnets (Still) Generate High-Quality Leads
We discuss the two factors that determine if publishing a lead magnet boosts sales revenue or is a waste of money.
5 Reasons White Papers Are Critical For Lead Generation
White papers are evidence-based sources of helpful information that attract qualified leads.
Three Common Lead Generation Mistakes That Scare Prospects Away
We discuss three common mistakes you can make when creating your resources page so as to not cost you future leads.
Use Email Campaigns to Nurture Leads from Your Resource Center
But how can you convert email signups into paying customers without wasting a lot of resources?
How to Create Impactful Headlines That Hook Your Readers
Did you know most content shared across social platforms are only based on headlines and the brands?
How To Generate Leads With A Resources Page
Think your resources page is just to provide free information to random readers? Think again!
The Truth about Copycat Content & What to Do About It
Copycat articles, which are often nicknamed “me too” articles, are becoming more and more prevalent on the web.
Why a Resources Page Is Excellent For Your Lead Generation Strategy
Are you tired of chasing down reluctant leads? It’s time to rethink your lead generation strategy.
Here’s Why Most Company Blogs Get Ignored
Think your company blog is just window dressing? Think again! This part of your marketing strategy could be the biggest revenue earner – if you play your cards right.
How to Find Your Target Customers in a Crowded Social Media Market
Get creative in finding customers on LinkedIn, Facebook, and Instagram because social media is full of valuable customer data.
Meet the Founder
Being a former software developer with a background in IT, clean energy, and blockchain, Nabeel Keblawi has a knack for breaking down complex concepts into easily digestible language for lay people, helping companies close multi-billion dollar B2B deals using the power of the written word.
Letter from the Founder